King Power Stadium Expansion Research Survey To Close On Sunday 1 September

- Leicester City supporters have until 11:59pm on Sunday 1 September to complete a survey for the proposed expansion plans of King Power Stadium
- Legends International are undertaking market research to underpin plans for the proposed expansion of the stadium site
- Research conducted to establish a better understanding of the routines and preferences of the Club’s supporters on matchdays

Leicester City supporters have until 11:59pm on Sunday 1 September to complete a survey for the proposed expansion plans of King Power Stadium.  

The Club appointed Legends International to undertake market research to underpin plans for the proposed expansion of the stadium and, following several responses to supporter and consumer studies the survey will close this weekend.

The research has been conducted to establish a better understanding of the routines and preferences of the Club’s supporters on matchdays, which will assist in the planning and development of fan-orientated facilities and services to further enhance and improve the matchday experience at King Power Stadium. 

The study has included all current Season Ticket Holders to ensure supporter input contributes to the formative stages of planning, combined with focused market testing to gauge interest in other prospective offerings.

Leicester City’s owners, the Srivaddhanaprabha family, confirmed in 2018 the Club’s intention to develop King Power Stadium, including increasing its capacity from its existing 32,243 seats. The venue has been home to the Foxes since the Club moved from nearby Filbert Street in 2002 and has staged some of the greatest moments in Leicester City history – including the miraculous Premier League title triumph in 2016 and the run to the UEFA Champions League Quarter-Finals a year later.

Those who are yet to complete the survey are urged to check their email account for a link to the survey and complete it before 11:59pm on Sunday 1 September.

The Club wish to thank the supporters who have already completed the survey.